Episode 154 - Alec Charais leads the marketing and product development at Bailey Nurseries.

Alec Charais is one of the most passionate people in horticulture today. Having grown up on a family farm, his love for plants grew into a rewarding career that today finds him collaborating with breeders and agents across the globe, searching for trees and shrubs that will beautify the outdoor living experience for everyone.
At Bailey Nurseries, a family-owned fifth-generation nursery with growing operations in Minnesota, Oregon, Washington, Illinois, and Georgia, Alec leads the marketing and product development functions across the company. This includes successful consumer brands including First Editions® Shrubs & Trees, Endless Summer® Hydrangeas, and Easy Elegance® Roses – all brands that Bailey owns and manages worldwide. These brands are well known in many parts of the world and Bailey continues to breathe new life into their plants through extensive breeding and trialing to ensure people have lasting success.
In addition to his role as Chief Marketing & Product Development Officer at Bailey, he also serves on the Board of Directors of the National Garden Bureau and the Corporate Membership Committee of the American Society of Landscape Architects. Alec is passionate about bringing new ideas, people, and plants, to life!